Total Telecom | news | RSS Feed

Showing posts with label cdn. Show all posts
Showing posts with label cdn. Show all posts

Download: Presentation by Daniel Sjoberg of Level 3 on whether carriers should buy, build or resell content in order to see ROI

Daniel Sjoberg of Level 3 on carriers and content

Daniel Sjoberg, Regional CMO EMEA at Level 3, spoke at last year's Carriers World on the topic of content, and whether or not carriers should buy, build or resell in order to see ROI.

This presentation looks at key topics including:

  • How carriers can capitalise in content
  • The different options that are available to a carrier
  • How carriers should go about choosing a partner CDN
  • How the content strategy differs depending on the intended customers

If understanding the role of content for carrier ROI is important to your business then make sure you download a copy of the presentation slides today.

The slides include statistics on fixed network traffic from 2012 to 2017; key drivers like adding new consumer services, reducing network cost, and adding new enterprise services; CDN market breakdown and much more.

Get your copy here.

For more information on this topic, check out Carriers World 2014

Duvet Days: is the #video solution under your Qwilt?

Image Credit Graur Codrin 
"I don't give a monkey's about your problems" was the quote from the audience at one of the Breakfast with Total Telecom events we hosted earlier in the year. He was of course referring to the economics of delivering content, a model that according to Michael Howard of Infonetics is "doomed to unprofitability" if it continues down the current path (see: Analyst Viewpoint).


It is of course a popular view that few would argue with, but it is not necessarily an unassailable position. Certainly Gerd Leonhard of The Futures Agency feels strongly enough to dedicate part of his Total Telecom World presentation to the theme "What are the opportunities for making money around content?", but actually the answer could lie closer to home.


Indeed it sounds as though ex Cisco executive Alon Maor has found the solution at the bottom of his bed! His company Qwilt is reported by Forbes to have a solution that  shares the wealth along the value chain of carriers, CDN's and content providers, whilst all the time enabling consumers to enjoy a better service from their favourite sites, such as Hulu and YouTube.


So will it work and will it get beyond the trial stage? Who knows. Let's sleep on it.