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It's a long way to the IPX Summit by Neil Johnson, Segment Manager, TeliaSonera International Carrier

Total Telecom's IPX Summit in September was lucky enough to have Neil Johnson, Segment Manager, TeliaSonera International Carrier provide his insights into IPX and effective 4G Roaming.

In light of the IPX Summit, Neil had this to say:

1. We’ve made it to base camp
Such gatherings celebrate ground covered and share direction. To continue the mountaineering metaphor, it was more of a successful IPX base camp. As an industry, we need to recognize that we are still at the early stages of what will be, for most operators, a challenging expedition.

2. Retail-driven, wholesale-enabled journey
‘Quality must move forward because people won’t go back’. That was how we opened the first IPX summit (IPX base camp 1) a year ago, when we launched whatisIPX.com. It still holds true. End users take everything we give them for granted and want more. Roaming is a prime example. As people get used to 4G in their home network, they expect it when they travel. And we need to deliver it. To keep moving quality forward. Otherwise we risk alienating and ultimately losing our end users.

3. The IPX Map
OK, not a map but the graphic that launched a thousand copies. The GSMA’s Dan Warren, Senior Director of Technology stood up and said “I did that”. In IPX, Dan’s the man, up there with Sir Edmund Hillary and Tenzing Norgay.

4. Expedition teams plan for the worst.
Buyers procure IPX-based services, not the IPX itself – that’s clear now. IPX is merely the underlying network infrastructure. IPX-enabled services – like diameter signaling or VoIPX – get bought and used. But the service and experience is merely as good as the IPX infrastructure. With no IPX certification, there remains plenty of variation in reach, but perhaps less in design. Disappointingly, one established carrier insists on branding its Internet-based services as IPX. Their marketing spend, rather than industry consensus, buys their place on the IPX journey.

5. Deciding which mountain to climb?
There remains a widespread perception that roaming is prohibitively expensive, and this is today suppressing demand. This will change – driven as much by operator group initiatives as well as, at least within the EU, regulation. Demand will grow quickly, particularly with the coming contextual services.

To see the rest of Neil's blog post click here.

Source: Johnson, N. 2014. It's a long way to the IPX Summit. Retrieved October, 2014, from http://www.whatisipx.com/its-a-long-way-up-to-the-ipx-summit/

7 Most Important Stories from Yesterday at Mobile World Congress #MWC14

The Total Telecom team are still producing our news service from Barcelona. Here's the 7 most important stories from yesterday.

What are you telling the #LTE market?

What are you telling the #LTE market about IPX was a key question that Total Telecom asked TeliaSonera International Carrier recently. TSIC are one of the founder sponsors of the forthcoming Total Telecom IPX Summit, so this gives a taste of what they will be talking about at the conference.

Matthew Jones is Director Business Development at TeliaSonera International Carrier.

For more information on the conference, visit www.totaltele.com/ipxsummit

Why should you care about IPX

Isabelle Paradis - Hot Telecom, Conference Chair

There's a lot of smoke and mirrors surround IP Exchange or IPX, so it's good to look towards some of the technical product documents. This document is actually quite easy to read and briefly explains that service providers, whether they are Mobile or Fixed Network operators have a critical need for a new interconnect environment to handle a wide range of IP services and that IPX provides a commercial and technical solution to manage IP traffic.
GSMA's

The GSMA also go on to point out that IPX fulfils a number of key principles vital for a successful and sustainable IP Interworking solution:

That any potential player in the delivery of IP services - MNOs, FNOs, Carriers and ISPs - has the freedom of choice to be involved.

Reliable and secure delivery of services with agreed QoS levels

A fair commercial return for parties who meet their obligations in the value chain

Efficient Connectivity - the IPX is a Gateway to a managed IP network - managing data flow and commercial information and providing the benefits of multilateral connectivity to all players.

Moving on from the worthy principles brings us to the research conducted recently by IPX experts Hot Telecom, What Customers Think and Want, which was based on interviews with 70 CSP's and flags that 65% of the respondents plan to be using IPX services by the end of 2015 (Download the EXECUTIVE SUMMARY)

Both the GSMA and Hot Telecom are speaking at the Total Telecom IPX Summit in London on the 10 October 2013. To find out more, DOWNLOAD THE BROCHURE

Latest IPX News

BICS brings intelligence to 2G, 3G, LTE roaming

Interview with Lynn Liu, CEO Aicent

Idea Cellular selects Syniverse for roaming solutions

Telecom Italia Sparkle, TNS establish IPX interconnection

TeliaSonera International Carrier launches one of the world's largest IPX platforms

Confirmed Sponsors for the IPX Summit

PCCW Global
BT
TeliaSonera International Carrier
Telstra Global

Things that eat up the marketing budget: TeliaSonera #WCA

We love TeliaSonera International Carriers promotion of their win at the 2012 World Communication Awards, and picked up a handful of the gold chocolate coins at a recent event.

Of course we were worried that TSIC might be concerned about us sharing this idea with the competition, so we ate the evidence...

TeliaSonera International Carrier were Best Wholesale Carrier at the 2012 World Communication Awards. Entry deadline for 2013 has been extended to 12 July 2013. Find out how to enter at www.worldcommsawards.com

Have you seen a great WCA novelty? Tell us about it, we'd love to know. Email enquiry@totaltele.com

Profits, People and Patents - another week in #telecom

Here's seven stories from last week that have been popular on www.totaltele.com

RIM renamed as BlackBerry 10 launches
http://www.totaltele.com/view.aspx?ID=479126

French govt, private equity firms make offer for Alcatel Lucent patents
http://www.totaltele.com/view.aspx?ID=479164

Apple iOS upgrade extends LTE support to 36 more operators
http://www.totaltele.com/view.aspx?ID=479086

North America boosts Ericsson sales
http://www.totaltele.com/view.aspx?ID=479127

Telenor gives restrictive business mobile contracts the bird
http://www.totaltele.com/view.aspx?ID=479048

TeliaSonera CEO quits
http://www.totaltele.com/view.aspx?ID=479169

PowerWave prepares to fight for cash in bankruptcy
http://www.totaltele.com/view.aspx?ID=479133

For a round-up of the weeks big news, check out the Friday Review: Oh-no, will Sprint be Softbank's Yoko?
http://www.totaltele.com/view.aspx?ID=479172

The feeling of freedom

We've started calling for entries for the 2010 World Communication Awards and if the branding is anything to go by, this should be our best event ever...

17 categories this year, including two voted by the industry, so we'll be hoping to beat the 2009 total of more than 250 entries. Make sure you submit yours before the deadline of 2nd July 2010.

Thanks to the sponsors already confirmed, including:

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